Component Web Services Adds Madison Area YMCA to List of Y Sites Launched in 2012

The Madison Area YMCA, one of Morris County, NJ’s oldest and largest non-profit organizations, worked with online solutions provider Component Web Services on a complete web-based communications platform.

Fairfield, NJ, January 4, 2013 — Component Web Services (CWS) recently launched a robust new website for the Madison Area YMCA, based in Madison, NJ. The new platform allows users to easily locate information on programs, membership, childcare services and philanthropic opportunities. It also includes a custom CWS app that simplifies the ability to search programs by age, day and category.

With its hosted solutions, Component Web Services offers nonprofits like the Madison Area YMCA robust technology capabilities typically available only to larger organizations with deep financial and IT resources. “CWS’ content management system impressed us with its quality and power,” says Diane Werner, Madison’s marketing & communications director. “They understood the Y’s unique challenges, took on those challenges, and gave us a great product that does everything we need.”

Werner pointed to CWS’ thorough due diligence as one of the keys to a successful outcome. She says, “They questioned — in a good way — why we were doing certain things, and gave us suggestions for thinking more like a user. That forced us to think out of the box.”

Werner’s organization gained functionality across several key areas, including HR, paid programming and non-registration classes. For example, a custom “Group Ex Class Search” module offers simple yet intuitive features for searching fitness schedules. According to Werner, this interactivity is “far beyond what we had before. With rebranding the site and updating its functionality, CWS has moved us into the future. Our staff and members are pleased with the outcome.”

Based in Fairfield, NJ, Component Web Services, LLC is a provider of hosted and non-hosted software and technology services to nonprofit organizations, advertising, financial services, legal services, manufacturing, marketing, pharmaceutical, public relations, and publishing verticals. CWS solutions enable non-technical users to rapidly develop, deploy, and manage web sites, intranets, and extranets with just an Internet connection and a browser. As your technology partner, CWS manages the technical aspects of product development, execution and maintenance, delivering uniquely flexible solutions for creating and managing branded web-based initiatives.

For more information, contact CWS President and CEO Kevin B. Kimmel at (973) 808-5955, ext. 288, email or visit

SOURCE:Component Web Services, LLC

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